Wednesday, September 30

Aviation Analytics App ‘RedSmart’ Launched

By: | July 14th, 2020

Mumbai: AirAsia India launched an aviation analytics app that helps enhance the operational efficiency of the airline by monitoring and helping manage aircraft turnaround between flights with data analytics in real-time. The digital launch had Mr. Sunil Bhaskaran, MD & CEO, AirAsia India, Mr. Shankar Narayanan, President and Global Head Retail, CPG, Travel
and Hospitality, Tata Consultancy Services, along with other senior management officials from AirAsia and TCS come together for the occasion.

AirAsia India and TCS collaborated on this project which kicked off with workshops to design a best-in-class system with state-of-the-art technology to capture all the Precision Time Schedule activities, i.e. activities carried out for an aircraft turnaround during base and transit departures, through ‘Program RedSmart’. The RedSmart app, built on the TCS proprietary TCS Aviana TM Suite, claims to provide the airline with a holistic approach to handling and managing flight operations and driving cost efficiencies. In order to improve operational efficiency and deliver a superlative customer experience, the RedSmart app captures PTS activities in real-time on a
digital platform. With the launch of RedSmart, AirAsia India’s Operational Control Center (OCC) has real-time situational awareness that helps drive improvements in aircraft utilization and enables improved On-Time Performance to deliver customer delight.

As per the company sources, some of the key features of the RedSmart app include:

  • Real-Time Data and visibility on Precision Time Schedule activities for all flights
  • Analytics and insights on improvement opportunities through data-driven decisions
  • Improvement in Operational Efficiency and On-Time Performance
  • Increasing the Net Promoter Score (NPS)

Speaking at the launch of RedSmart, Mr. Sunil Bhaskaran, MD & CEO, AirAsia India said, “As an airline that has consistently embraced technology to deliver operational efficiency and enhance our guest experience, the introduction of RedSmart will help further automate operational processes inflight and on-ground. We’re delighted to partner with TCS, known for its futuristic technology solutions to launch RedSmart, the first of its kind in the aviation industry in India.”

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