What are festivals without family brunches, Sunday dressing, and lots of gifts? Diwali is the most awaited festival of the year to splurge and shop, and this year is no different. Some of the most popular brands are out with their festival hampers and collections to woo the customers. Trends show that there is a pent up need to ‘feel good’ and Indians are likely to spend more this Diwali compared to others. A spike in online purchase for the festival season is seen and the top choices are mostly traditional ethnic apparel. FMCG is not far behind. Low key celebrations with subdued home decorations are accompanied by the purchase of gourmet food and sweets for the few people coming over.
Let’s take a look at some of the newly introduced festive giftings for the season
W’s Signature Range
W, the women’s clothing brand, is offering a perfect wardrobe solution in form of an exquisite Signature Set that will leave anyone enamoured. Inspired from the concept of ‘top-to-toe dressing’, the ‘Signature Set’ has been curated in a rich colour palette that echoes the festive energy and is dominated by rich opulent jewel tones sitting alongside pretty pastels and bright colors.
The collection offers archival prints in two and three-piece silhouette combinations that can be worn in one’s own ‘signature style’, as the brand promises to set alive love for vintage, elegance and self-expression. Layered Jacket Styles with Pants, Sharara Sets and Long Jacquard Jacket Sets are key attractions of the collection.
Bomber Set by W
W has launched Bomber sets, one of the most talked about fashion trend of the season, in its Festive’ 20 Collection.
The “bomber jacket” set is a unique interpretation of the “bomber biker jacket”, paired with flared skirts to create fusion festive look that is a trendy departure from the traditional concept of festive dressing. The set treated with decorative motifs, multi-coloured crafty embroideries, and embellishments gives an “exotic” impression. Details like metal zippers, jacket silhouettes, and jersey ribs bring in the “pop” of contemporary and urban at the same time. The colour palette is rich, bright and happy, full of vibrant optimism, perfect to start the festivities on the right note.
The sets can be styled with a neutral cropped top, while wearing the jacket open for a trendy bold variation to the look.
Tata Tea Premium - Festive Art of India Gift Hamper
Continuing its theme of the celebration of regional pride, Tata Tea Premium has introduced three limited edition festive packs which celebrate the festive season using traditional arts of India. Launched as a collectible, the ‘The Festive Art of India’ collection, is a celebration of the rich heritage and cultural diversity of India. The collection not only celebrates the colourful euphoria associated with festivals like Diwali, but also promotes the vibrant art forms from different regions of our country.
Epiphany Snacks Festive Hamper
Epiphany Snacks offers a variety of gifting hampers starting from INR 449 to INR 1199. The Epiphany Exclusive Festive Hamper (INR 1199/-) and the Epiphany Festive Gift Set (INR 1099/-) are assortments of all four product variants namely, Blueberry Almond Crisps, Cranberry Almond Crisps, California Pistachio Crunch and Almond Vanilla Crunch. The hamper of health comes in eco-friendly packaging in wooden and cardboard boxes. The Epiphany Festive Duo Gift Set 1 and Epiphany Festive Duo Gift Set 2 comprises of two variants each of the health snack (INR 649 and INR 699). The Epiphany Festive Mini Gift Set priced at INR 449 consists of mini packs of all four variants delightfully put together in a wooden box.
This Diwali get united with your friends and family and have loads of fun together.
Happy Diwali!