12
Mar
Launched with the brand promise of ‘made for stories’ that are differentiated and compelling, Viacom18’s premium SVoD offering VOOT Select has emerged as the fastest growing Indian OTT platform to hit a landmark milestone of one million active direct paying subscribers in less than a year of launch. The newest kid on the block has in a short period of time emerged as a formidable game changer by creating disruptive and innovative viewing experiences through fresh stories and category defining initiatives. Digital first strategies like 24 hours before television windowing of network content, high decibel immersive experiences, International content and multi award winning originals…