Thomas Cook India Leverages The Opportunity of Work-from-Home -Launches Workations

By: | June 10th, 2020

Mumbai: Thomas Cook (India) Ltd., India’s leading integrated travel services company, has introduced Workations, a range of exciting short breaks and mid-week escapes, to give respite to Indians stressed with the combined load of business work and home chores! Starting at an attractive price of Rs. 2,299.00*, Workations offer a relaxed and rejuvenating break at destinations close to home, with hotels carefully selected to include Wi-Fi access.

Work-from-home is the definitive new normal: KPMG’s COVID-19 HR report reveals that 68% organisations have incorporated work from home policies; Willis Towers Watson India states that 55% companies have no end-date on work-from-home arrangements and Knight Frank indicating that over 70% companies are likely to continue with work-from-home for at least the next six months.

Thomas Cook India’s customer research while reiterating the same, reveals that the ongoing work-from-home model, has given rise to an increasing work-weary/stressed population with the combined burden of official/business work and home-work/chores – more so in the absence of domestic help or the option of a break to enjoy a meal at a restaurant. In an initiative therefore to offer Indians a well-deserved break, Thomas Cook India’s Workations were conceptualised around short stays at attractive destinations located close to home. For those keen to take a mid-week break and still work remotely, hotels under the Workations portfolio offer that all important Wi-Fi to ensure smooth connectivity.

Thomas Cook India’s Workations hence offers a welcome change from a restricted home environment- with refreshing scenic vistas for a getaway or a wholesome break with the family: the perfect balance of work with a vacation. Workations are inclusive of accommodation in quality hotels or private vacation homes (with well designed workspaces), meals & Wi-Fi access. Also included is the option of a self-drive/ a chauffeur-driven vehicle at select locations. 

A range of destinations are on offer: including Jaipur, Agra, Kolkata, Mahabalipuram, Kovalam or even a staycation in Gurugram! From a taste of royalty at the Jai Mahal Palace, Jaipur, nature at its best on a wildlife safari at Ranthambore, to indulging in rejuvenating Ayurveda at a beach hotel in Kerala – each destination has been handpicked to allow for a soothing break while offering additional facilities to ensure a refreshed remote working experience, without the worry of household chores.

Mr. Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Ltd. said, “While work-from-home has clearly become our new normal, staying locked in and managing both business work and home work in the absence of any domestic help, adds significantly to our customer’s stress levels. With opening up of domestic aviation and easing of travel restrictions across the country, we are witnessing strong pent up travel demand. Our Workations are hence aimed at offering Indian’s a refreshing break from the burden and routine of working from home. Our wide range of destinations are selected with easy access and are attractively priced to ensure affordability.”

Ref: Knight Frank report   KPMG Report Willis Towers Watson

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