The UK’s competition regulator, the Office of Fair Trading (OFT), has recently granted the agency expanded powers to oversee Google’s search engine operations. This action represents a significant shift in regulatory strategy for the tech giant. The OFT will now have greater authority to investigate potential anti-competitive practices related to Google’s search results and advertising algorithms. The regulator intends to review existing policies and potentially implement new rules to ensure a fairer and more competitive marketplace within the search industry. The objective is to mitigate potential harm to consumers and businesses.
Credits: US Top News and Analysis
