Recent analysis suggests that live music industry revenue remains resilient despite a potential downturn in overall economic activity. The sector’s reliance on ticket sales, merchandise, and concessions provides a degree of protection against broader economic shifts. As demand for these services softens, secondary market participants – including ticket scalpers – are adapting by focusing on alternative revenue streams and adjusting pricing strategies. This shift is anticipated to reduce the overall financial impact on the industry, mitigating potential losses.
Credits: Finance & economics
