Tesla Introduces Affordable Models, Sparking Debate

Tesla has released updated versions of its Model Y and Model 3 vehicles, offering significantly reduced starting prices of US$39,990 and US$36,990. This initiative aims to broaden Tesla’s market reach and attract a wider customer base. While Tesla previously indicated a price point below $30,000, achievable with incentives, these new models represent a strategic effort to increase overall demand. The company is addressing declining sales within its existing vehicle lineup, particularly in Europe and China, and is focused on regaining market share through this price adjustment.

Credits: News – South China Morning Post