FMCG

JIVO Wellness Launches New Range of Products

JIVO Wellness Launches New Range of Products

FMCG
JIVO Wellness today announced a new product range, including Organic Basmati Rice, Muesli Munch, Choco flakes, Desi Ghee, A2 Organic Desi Ghee, and Wheatgrass Summer Drink.With the launch of new products, the company is entering the beverage and breakfast market. For the distribution of the products, the company has tied up with major e-commerce platforms and superstores. With this launch, the company is targeting 15-20% share of the health beverage market. Talking about the decision, Gurpreet Singh, Managing Director, JIVO Wellness Pvt. Ltd, said, “We are already leading in the Canola Oil market with a share of around 80% percent. We realized there is a lack of healthy soft beverage options in the market. The potential it holds is huge and people are looking for products that can he...
Gyan Dairy Expands its Portfolio with Indian Sweets

Gyan Dairy Expands its Portfolio with Indian Sweets

FMCG, Interview
Gyan Dairy, the leading manufacturer and supplier of milk products in the North Indian state of Uttar Pradesh has been very dynamic in acquiring the dairy market in the region and fast-paced with its expansion plans. It boasts of a diverse portfolio of 17 delightfully fresh, pure, and delicious dairy products, prepared using the milk supplied directly by 100,000+ dairy farmers. Mr. Jai Agarwal, Managing Director and Mr. Anuj Agarwal, Managing Director - Gyan Dairy Recently, the dairy brand launched a campaign 'Vishwaas se bhara' with the Faridkot band. Mr. Jai Agarwal and Mr. Anuj Agarwal, Managing Directors, Gyan Dairy standing tall and holding the success of the brand have been given the credit for the campaign. Read what they have to say. Tell us a little about your campaign 'V...